Ever since NAHBS in Denver this year (2013), we’re deluged with orders for custom spokes, thousands of spokes. Why now and why so many?
The custom building scene is growing. More and more individual riders are building and re-building their own wheels. And wheel builders at unappreciative shops are are opening up on their own. Meanwhile, the spoke supply is worse than ever:
(1) High prices (understandable considering where spokes are made).
(2) Awkward minimum quantities (50 or 100 minimums), which is awkward because, considering gauges, colors, and lengths, there are over 300 common spoke sku’s.
(3) Requirements to have a “store front.”
There’s obviously a market for custom length spokes in precise quantities. Only lately we hear Morizumi buyers saying “I was buying spokes from Harry who has a cutter but I decided to get my own.” Or “I want to be the first Morizumi owner in the front range.” People can tell there is no spoke cutting oversupply.
So great news, Morizumi’s at $3200USD are worth every cent, a profit center for any wheel building or repair operation. Read more →